Best of Show | About Best of Show

Solid experience. Solid results.

Cheryl Steeper, Trade Show Consultant

•		Over 30 years of direct trade show marketing experience
•		Experience in high-tech industry trade shows
•		Primary experience as a corporate exhibitor
•		Former employers also include exhibit builders and show producers
•		Corporate Trade Show Manager, Adobe Systems, 1991–97: 150+ shows per year
•		Excellent working relationships with show management organizers
•		Award-winning exhibit design on multiple projects
•		Industry speaker

Best of Show principal Cheryl Steeper specializes in helping her clients achieve sales and marketing objectives through trade show floor activities. Her Best of Show clients routinely achieve or exceed stated project objectives.

During her trade show industry career, Ms. Steeper has participated in all aspects of trade show production, working for exhibit houses, show management organizations, and corporate exhibitors. Prior to launching Best of Show, Ms. Steeper held the position of Corporate Trade Show Manager for Adobe Systems. During her six-year tenure there, she directed 150 to 170 trade shows annually; managed a budget of $5+ million; established a trade show department from ground zero; and produced multiple award-winning exhibits. Ms. Steeper holds many professional and industry affiliations and is available for speaking engagements on multiple trade show subjects.

Foster City, CA 94404
650.571.0836 voice
650.345.4075 fax
415.517.4077 cell

csteeper@best-of-show.com

www.best-of-show.com

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